Data protection

1. Data protection at a glance

General information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data are all data with which you can be personally identified. Detailed information on the subject of data protection can be found in our data protection declaration listed below this text.

Data collection on this website

Who is responsible for data collection on this website?

The data processing on this website is carried out by the website operator. You can find their contact details in the section "Note on the responsible body" in this data protection declaration.

How do we collect your data?

On the one hand, your data is collected when you provide it to us. This can be, for. E.g. data that you enter in a contact form.

Other data are recorded by our IT systems automatically or with your consent when you visit the website. This is primarily technical data (e.g. internet browser, operating system or time of the page was viewed). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Some of the data is collected in order to ensure that the website is error-free. Other data can be used to analyze your user behavior.

What rights do you have with regard to your data?

You have the right to receive information about the origin, recipient and purpose of your stored personal data free of charge at any time. You also have the right to request the correction or deletion of this data. If you have given your consent to data processing, you can revoke this consent at any time for the future. You also have the right to request that the processing of your personal data be restricted under certain circumstances. You also have the right to lodge a complaint with the competent supervisory authority.

You can contact us at any time if you have any further questions about data protection.

Analysis tools and third party tools

When you visit this website, your surfing behavior can be statistically evaluated. This is done primarily with so-called analysis programs.

You can find detailed information on these analysis programs in the following data protection declaration.

2. Hosting und Content Delivery Networks (CDN)

External Hosting

This website is hosted by an external service provider (hoster). The personal data recorded on this website are stored on the host's servers. This can primarily be IP addresses, contact requests, meta and communication data, contract data, contact details, names, website accesses and other data generated via a website.

The hoster is used for the purpose of fulfilling the contract with our potential and existing customers (Art. 6 Para. 1 lit.b GDPR) and in the interest of a secure, fast and efficient provision of our online offer by a professional provider (Art. 6 Para . 1 lit.f GDPR).

Our host will only process your data insofar as this is necessary to fulfill its performance obligations and follow our instructions with regard to this data.

We use the following hosters:

1 & 1 IONOS SEElgendorfer Str. 5756410 Montabaur

Conclusion of an order processing contract

In order to ensure data protection-compliant processing, we have concluded an order processing contract with our hoster.

3. General information and mandatory information

data protection

The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.

When you use this website, various personal data are collected. Personal data are data with which you can be personally identified. This data protection declaration explains which data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission over the Internet (e.g. when communicating by e-mail) can have security gaps. A complete protection of the data against access by third parties is not possible.

Note on the responsible body

The responsible body for data processing on this website is:

DIME Medientechnik GmbH Josef-Knogler-Strasse 37, 80993 Munich

Phone: 49 (0) 89 21527350 Email: datenschutz@dime.de

The responsible body is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data (e.g. names, email addresses, etc.).

Storage period

Unless a specific storage period is specified in this data protection declaration, your personal data will remain with us until the purpose for the data processing no longer applies. If you make a legitimate request for deletion or revoke your consent to data processing, your data will be deleted unless we have any other legally permissible reasons for storing your personal data (e.g. tax or commercial retention periods); in the latter case, the deletion takes place after these reasons no longer apply.

Legally required data protection officer

We have appointed a data protection officer for our company.

Florian Goebel

Note on data transfer to the USA and other third countries

Among other things, we use tools from companies based in the USA or other third countries that are not secure in terms of data protection law. If these tools are active, your personal data can be transferred to these third countries and processed there. We would like to point out that no data protection level comparable to that in the EU can be guaranteed in these countries. For example, US companies are obliged to surrender personal data to security authorities without you as the person concerned being able to take legal action against this. It cannot therefore be ruled out that US authorities (e.g. secret services) process, evaluate and permanently store your data on US servers for monitoring purposes. We have no influence on these processing activities.

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke your consent at any time. The legality of the data processing carried out before the revocation remains unaffected by the revocation.

Right to object to the collection of data in special cases and to direct mail (Art. 21 GDPR)

IF THE DATA PROCESSING BASED ON ART. 6 ABS. 1 LIT. E OR F GDPR, YOU HAVE AT ANY TIME THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA FOR REASONS ARISING FROM YOUR SPECIAL SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE RELEVANT LEGAL BASIS ON WHICH PROCESSING IS REQUIRED, CAN BE REFERRED TO IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA UNLESS WE CAN PROVIDE COMPELLING REASONS FOR THE PROCESSING THAT OCCURS YOUR INTERESTS, OBSERVES THE RIGHTS OBJECTION ACCORDING TO ART. 21 PARA. 1 GDPR).

IF YOUR PERSONAL DATA ARE PROCESSED FOR THE PURPOSE OF DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING; THIS ALSO APPLIES TO PROFILING TO THE EXTENT IN CONNECTION WITH SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL NO LONGER BE USED FOR THE PURPOSE OF DIRECT ADVERTISING (OBJECTION ACCORDING TO ART. 21 (2) GDPR).

Right of appeal to the competent supervisory authority

In the event of violations of the GDPR, the data subjects have the right to lodge a complaint with a supervisory authority, in particular in the member state of their habitual residence, their place of work or the place of the alleged violation. The right of appeal exists without prejudice to other administrative or judicial remedies.

Right to data portability

You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another person responsible, this will only be done if it is technically feasible.

SSL or TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the website operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http: //" to "https: //" and by the lock symbol in your browser line.

If the SSL or TLS encryption is activated, the data that you transmit to us cannot be read by third parties.

Information, deletion and correction

Within the framework of the applicable legal provisions, you have the right to free information about your stored personal data, their origin and recipient and the purpose of the data processing and, if necessary, a right to correct or delete this data. You can contact us at any time if you have any further questions on the subject of personal data.

Right to restriction of processing

You have the right to request that the processing of your personal data be restricted. You can contact us at any time for this purpose. The right to restriction of processing exists in the following cases:

If you dispute the accuracy of your personal data stored by us, we usually need time to check this. For the duration of the check, you have the right to request that the processing of your personal data be restricted. If the processing of your personal data was / is unlawful, you can request that the data processing be restricted instead of deletion. If we no longer need your personal data However, if you need them to exercise, defend or assert legal claims, you have the right to request that the processing of your personal data be restricted instead of being deleted be made between your and our interests. As long as it is not yet clear whose interests prevail, you have the right to request that the processing of your personal data be restricted.

If you have restricted the processing of your personal data, this data - apart from its storage - may only be used with your consent or for the establishment, exercise or defense of legal claims or to protect the rights of another natural or legal person or for reasons of important public interest processed by the European Union or a member state.

Objection to advertising emails

We hereby object to the use of the contact data published in the context of the imprint obligation for sending unsolicited advertising and information materials. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, such as spam e-mails.

4. Data collection on this website

Cookies

Our website uses so-called "cookies". Cookies are small text files and do not cause any damage to your device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your device. Session cookies are automatically deleted after your visit. Permanent cookies remain stored on your device until you delete them yourself or your web browser automatically deletes them.

In some cases, cookies from third-party companies can also be stored on your device when you enter our website (third-party cookies). These enable us or you to use certain third-party services (e.g. cookies for processing payment services).

Cookies have different functions. Numerous cookies are technically necessary because certain website functions would not work without them (e.g. the shopping cart function or the display of videos). Other cookies are used to evaluate user behavior or to display advertising.

Cookies that are required to carry out the electronic communication process (necessary cookies) or to provide certain functions you want (functional cookies, e.g. for the shopping cart function) or to optimize the website (e.g. cookies to measure the web audience) are stored on the basis of Article 6 (1) (f) GDPR, unless a different legal basis is specified. The website operator has a legitimate interest in the storage of cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies has been requested, the storage of the relevant cookies takes place exclusively on the basis of this consent (Art. 6 Para. 1 lit. a GDPR); the consent can be withdrawn at any time.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when you close the browser. If cookies are deactivated, the functionality of this website may be restricted.

Insofar as cookies are used by third-party companies or for analysis purposes, we will inform you of this separately within the framework of this data protection declaration and, if necessary, ask for your consent.

Cookie consent with Borlabs Cookie

Our website uses the cookie consent technology from Borlabs Cookie to obtain your consent to the storage of certain cookies in your browser and to document them in compliance with data protection regulations. The provider of this technology is Borlabs - Benjamin A. Bornschein, Rübenkamp 32, 22305 Hamburg (hereinafter Borlabs).

When you enter our website, a Borlabs cookie is saved in your browser, in which the consent you have given or the revocation of this consent is saved. This data is not passed on to the Borlabs Cookie provider.

The recorded data is stored until you ask us to delete it or delete the Borlabs cookie yourself or the purpose for data storage no longer applies. Mandatory statutory retention periods remain unaffected. Details on data processing by Borlabs Cookie can be found at https://de.borlabs.io/kb/welche-daten-speichert-borlabs-cookie/.

Borlabs cookie consent technology is used to obtain the legally required consent for the use of cookies. The legal basis for this is Article 6 (1) (c) GDPR.

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

Browser type and browser version, operating system, referrer URL, host name of the accessing computer, time of the server request, IP address

This data will not be merged with other data sources.

This data is recorded on the basis of Art. 6 Paragraph 1 lit. f GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of his website - the server log files must be recorded for this.

contact form

If you send us inquiries using the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We do not pass on this data without your consent.

This data is processed on the basis of Article 6 (1) (b) GDPR, provided that your request is related to the performance of a contract or is necessary to carry out pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the inquiries sent to us (Art. 6 Para. 1 lit. f GDPR) or on your consent (Art. 6 Para. 1 lit. a GDPR) if this was queried.

The data you enter in the contact form will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions - in particular retention periods - remain unaffected.

Inquiries by email, phone or fax

If you contact us by e-mail, telephone or fax, your request including all personal data derived from it (name, request) will be stored and processed by us for the purpose of processing your request. We do not pass on this data without your consent.

This data is processed on the basis of Article 6 (1) (b) GDPR, provided that your request is related to the performance of a contract or is necessary to carry out pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the inquiries sent to us (Art. 6 Para. 1 lit. f GDPR) or on your consent (Art. 6 Para. 1 lit. a GDPR) if this was queried.

The data you send to us via contact requests will remain with us until you request us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory statutory provisions - in particular statutory retention periods - remain unaffected.

Calendly

You can make appointments with us on our website. We use the "Calendly" tool to book appointments. The provider is Calendly LLC, 271 17th St NW, 10th Floor, Atlanta, Georgia 30363, USA (hereinafter "Calendly").

For the purpose of booking an appointment, enter the requested data and the desired date in the mask provided. The data entered will be used for planning, implementation and, if necessary, for the follow-up to the appointment. The appointment data is stored for us on Calendly's servers, whose data protection declaration can be viewed here: https://calendly.com/de/pages/privacy.

The data you have entered will remain with us until you ask us to delete it, revoke your consent to storage or the purpose for data storage no longer applies. Mandatory legal provisions - in particular retention periods - remain unaffected.

The legal basis for data processing is Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in making appointments with interested parties and customers as uncomplicated as possible. If consent has been requested, Article 6 (1) (a) GDPR is the legal basis for data processing; the consent can be withdrawn at any time.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://calendly.com/pages/dpa.

Zoho CRM

We use Zoho CRM on this website. The provider is Zoho Corporation Pvt. Ltd., Estancia IT Park, Plot No. 140 151, GST Road, Vallancherry Village, Chengalpattu Taluk, Kanchipuram District 603 202, India (hereinafter "Zoho CRM").

Zoho CRM enables us, among other things, to manage existing and potential customers as well as customer contacts and to organize sales and communication processes. The use of the CRM system also enables us to analyze and optimize our customer-related processes. The customer data is stored on the Zoho CRM servers. Details on the features of Zoho CRM can be found here: https://www.zoho.com/de/crm/help/getting-started/key-features.html.

Zoho CRM is used on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the most efficient possible customer management and customer communication. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be withdrawn at any time.

The data transfer to third countries outside the European Union is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.zoho.com/privacy/dpa/DPA_zoho_com.pdf.

For details, see the Zoho CRM privacy policy: https://www.zoho.com/privacy.html and https://www.zoho.com/gdpr.html.

Contract for order processing

We have an order processing contract with Zoho CRM. This is a contract stipulated by data protection law, which ensures that Zoho CRM processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Comment function on this website

For the comment function on this page, in addition to your comment, information about the time the comment was created, your e-mail address and, if you do not post anonymously, the username you have chosen will be saved.

Storage of the IP address

Our comment function saves the IP addresses of the users who write comments. Since we do not check comments on this website before they are activated, we need this data in order to be able to take action against the author in the event of legal violations such as insults or propaganda.

Subscribe to comments

As a user of the site, you can subscribe to comments after registering. You will receive a confirmation email to check whether you are the owner of the specified email address. You can unsubscribe from this function at any time via a link in the info emails. The data entered when subscribing to comments will be deleted in this case; However, if you have transmitted this data to us for other purposes and elsewhere (e.g. newsletter subscription), this data will remain with us.

Storage duration of the comments

The comments and the associated data are saved and remain on this website until the commented content has been completely deleted or the comments have to be deleted for legal reasons (e.g. offensive comments).

Legal basis

The comments are saved on the basis of your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke your consent at any time. An informal e-mail to us is sufficient. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

ProvenExpert

We have included ProvenExpert rating seals on this website. The provider is Expert Systems AG, Quedlinburger Str. 1, 10589 Berlin, https://www.provenexpert.com.

The ProvenExpert seal enables us to present customer ratings that ProvenExpert has given about our company in a seal on our website. When you visit our website, a connection with ProvenExpert is established so that ProvenExpert can determine that you have visited our website. ProvenExpert also records your language settings in order to display the seal in the selected national language.

ProvenExpert is used on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in presenting customer reviews as comprehensibly as possible. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be withdrawn at any time.

5. Social media

LinkedIn Plugin

This website uses functions of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Each time a page on this website that contains LinkedIn functions is accessed, a connection to the LinkedIn servers is established. LinkedIn is informed that you have visited this website with your IP address. If you click the LinkedIn “Recommend” button and are logged into your LinkedIn account, LinkedIn is able to assign your visit to this website to you and your user account. We would like to point out that, as the provider of the website, we have no knowledge of the content of the data transmitted or of how it is used by LinkedIn.

The use of the LinkedIn plug-in is based on Art. 6 Para. 1 lit.f GDPR. The website operator has a legitimate interest in the widest possible visibility in social media. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be withdrawn at any time.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://www.linkedin.com/help/linkedin/answer/62538/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de

You can find more information on this in LinkedIn's data protection declaration at: https://www.linkedin.com/legal/privacy-policy.

6. Analysis tools and advertising

Google Tag Manager

We use the Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The Google Tag Manager is a tool with the help of which we can integrate tracking or statistics tools and other technologies on our website. The Google Tag Manager itself does not create any user profiles, does not save cookies and does not carry out any independent analyzes. It is only used to manage and play out the tools integrated via it. However, the Google Tag Manager records your IP address, which can also be transferred to the parent company of Google in the United States.

The Google Tag Manager is used on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the quick and easy integration and management of various tools on his website. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be withdrawn at any time.

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyze the behavior of website visitors. The website operator receives various usage data, such as B. page views, length of stay, operating systems used and origin of the user. This data may be summarized by Google in a profile that is assigned to the respective user or their device.

We can also use Google Analytics to record your mouse and scroll movements and clicks, among other things. Furthermore, Google Analytics uses various modeling approaches to supplement the recorded data sets and uses machine learning technologies for data analysis.

Google Analytics uses technologies that enable the user to be recognized for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is usually transmitted to a Google server in the USA and stored there.

This analysis tool is used on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If a corresponding consent has been requested (e.g. consent to the storage of cookies), processing takes place exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be withdrawn at any time.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://privacy.google.com/businesses/controllerterms/mccs/.

Unsubscribe from Google Analytics

IP anonymization

We have activated the IP anonymization function on this website. As a result, your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before it is transmitted to the USA. The full IP address will only be sent to a Google server in the USA and shortened there in exceptional cases. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser Plugin

You can prevent Google from collecting and processing your data by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

You can find more information on how user data is handled by Google Analytics in Google's data protection declaration: https://support.google.com/analytics/answer/6004245?hl=de.

Order processing

We have concluded an order processing contract with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics

This website uses the “demographic characteristics” function of Google Analytics in order to be able to show website visitors appropriate advertisements within the Google advertising network. This allows reports to be created that contain information on the age, gender and interests of the site visitors. This data comes from interest-based advertising from Google as well as from visitor data from third-party providers. These data cannot be assigned to a specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the section "Objection to data collection".

Storage period

Data stored by Google at user and event level that are linked to cookies, user IDs (e.g. user ID) or advertising IDs (e.g. DoubleClick cookies, Android advertising ID) are anonymized after 2 months or deleted. You can find details on this under the following link: https://support.google.com/analytics/answer/7667196?hl=de

Hotjar

This website uses Hotjar. The provider is Hotjar Ltd., Level 2, St Julians Business Center, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe (website: https://www.hotjar.com).

Hotjar is a tool for analyzing your user behavior on this website. With Hotjar we can record your mouse and scroll movements and clicks, among other things. Hotjar can also determine how long you stayed with the mouse pointer on a certain point. From this information, Hotjar creates so-called heat maps, which can be used to determine which website areas are preferred by website visitors.

We can also determine how long you stayed on a page and when you left it. We can also determine at which point you canceled your entries in a contact form (so-called conversion funnels).

In addition, Hotjar can be used to obtain direct feedback from website visitors. This function serves to improve the website operator's web offers.

Hotjar uses technologies that enable the user to be recognized for the purpose of analyzing user behavior (e.g. cookies or the use of device fingerprinting).

This analysis tool is used on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. If a corresponding consent has been requested (e.g. consent to the storage of cookies), processing takes place exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be withdrawn at any time.

Deactivating Hotjar

If you would like to deactivate data collection by Hotjar, click on the following link and follow the instructions there: https://www.hotjar.com/opt-out

Please note that Hotjar must be deactivated separately for each browser or for each end device.

For more information about Hotjar and the data collected, please refer to Hotjar's data protection declaration under the following link: https://www.hotjar.com/privacy

Contract for order processing

We have concluded an order processing contract with Hotjar in order to implement the strict European data protection regulations.

IONOS WebAnalytics

This website uses the analysis services of IONOS WebAnalytics (hereinafter: IONOS). The provider is 1 & 1 IONOS SE, Elgendorfer Straße 57, D - 56410 Montabaur. As part of the analyzes with IONOS, visitor numbers and behavior (e.g. number of page views, duration of a website visit, bounce rates), visitor sources (i.e. which page the visitor comes from), visitor locations and technical data (browser and operating system versions) to be analyzed. For this purpose, IONOS saves the following data in particular:

Referrer (previously visited website) requested website or file browser type and browser version used operating system used device type time of access IP address in anonymized form (is only used to determine the location of access)

According to IONOS, data is collected completely anonymously so that it cannot be traced back to individual persons. IONOS WebAnalytics does not save cookies.

The storage and analysis of the data takes place on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the statistical analysis of user behavior in order to optimize both its website and its advertising. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be withdrawn at any time.

Further information on data collection and processing by IONOS WebAnalytics can be found in the IONOS data protection declaration under the following link:

https://www.ionos.de/terms-gtc/index.php?id=6

Order processing

We have concluded an order processing contract with IONOS. This contract is intended to ensure that your personal data is handled by IONOS in accordance with data protection regulations.

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising program from Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads enables us to display advertisements in the Google search engine or on third-party websites if the user enters certain search terms on Google (keyword targeting). In addition, targeted advertisements can be displayed based on the user data available on Google (e.g. location data and interests) (target group targeting). As the website operator, we can quantitatively evaluate this data, for example by analyzing which search terms led to our advertisements being displayed and how many advertisements led to the corresponding clicks.

The use of Google Ads is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in marketing his service products as effectively as possible.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.

Google Remarketing

This website uses the functions of Google Analytics Remarketing. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Remarketing analyzes your user behavior on our website (e.g. clicking on certain products) in order to classify you into certain advertising target groups and then show you suitable advertising messages when you visit other online offers (remarketing or retargeting).

Furthermore, the advertising target groups created with Google Remarketing can be linked to the cross-device functions of Google. In this way, interest-based, personalized advertising messages that have been adapted to you depending on your previous usage and surfing behavior on one device (e.g. mobile phone) can also be displayed on another of your devices (e.g. tablet or PC).

If you have a Google account, you can object to personalized advertising under the following link: https://www.google.com/settings/ads/onweb/.

Google Remarketing is used on the basis of Art. 6 Para. 1 lit.f GDPR. The website operator has a legitimate interest in marketing his products as effectively as possible. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be withdrawn at any time.

Further information and the data protection provisions can be found in Google's data protection declaration at: https://policies.google.com/technologies/ads?hl=de.

Target group formation with customer comparison

Among other things, we use Google Remarketing's customer comparison to create target groups. We transfer certain customer data (e.g. e-mail addresses) from our customer lists to Google. If the customers concerned are Google users and logged into their Google account, they will be shown suitable advertising messages within the Google network (e.g. on YouTube, Gmail or in the search engine).

7. Newsletters and postal advertising

Newsletter­daten

If you would like to receive the newsletter offered on the website, we need an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter . Further data is not collected or is only collected on a voluntary basis. We use this data exclusively for sending the requested information and do not pass it on to third parties.

The processing of the data entered in the newsletter registration form takes place exclusively on the basis of your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke your consent to the storage of the data, the e-mail address and their use for sending the newsletter at any time, for example via the "Unsubscribe" link in the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

The data you have stored with us for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and will be deleted from the newsletter distribution list after you unsubscribe from the newsletter or after the purpose has ceased to exist. We reserve the right to delete or block e-mail addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest in accordance with Art. 6 Paragraph 1 lit.

After you have been removed from the newsletter distribution list, your email address may be stored in a blacklist by us or the newsletter service provider in order to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in compliance with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 Para. 1 lit. f GDPR). The storage in the blacklist is not limited in time. You can object to the storage provided that your interests outweigh our legitimate interests.

Zoho Campaigns

This website uses Zoho Campaigns to send newsletters. The provider is Zoho Corporation Pvt. Ltd., Estancia IT Park, Plot No. 140 151, GST Road, Vallancherry Village, Chengalpattu Taluk, Kanchipuram District 603 202, India (hereinafter "Zoho Campaigns").

Zoho Campaigns is a service with which, among other things, the sending of newsletters can be organized and analyzed. The data you enter for the purpose of receiving the newsletter will be stored on the Zoho Campaigns servers.

Data analysis by Zoho Campaigns

With the help of Zoho Campaigns it is possible for us to analyze our newsletter campaigns. So we can z. B. see whether a newsletter message has been opened and which links have been clicked. In this way we can determine, among other things, which links have been clicked particularly often.

We can also see whether certain previously defined actions were carried out after opening / clicking (conversion rate). We can z. B. recognize whether you have made a purchase after clicking on the newsletter. If you do not want any analysis by Zoho Campaigns, you have to unsubscribe from the newsletter. We provide a link for this in every newsletter message. Zoho Campaigns also enables us to subdivide the newsletter recipients into different categories (“cluster”). The newsletter recipients can be z. B. subdivide according to age, gender or place of residence. In this way, the newsletters can be better adapted to the respective target groups. If you do not want any analysis by Zoho Campaigns, you have to unsubscribe from the newsletter. We provide a link for this in every newsletter message.

For detailed information on the functions of Zoho Campaigns, please refer to the following link: https://www.zoho.com/campaigns/features.html.

The Zoho Campaigns privacy policy can be found at: https://www.zoho.com/privacy.html and https://www.zoho.com/gdpr.html.

Legal basis

The data processing takes place on the basis of your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke this consent at any time for the future.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.zoho.com/privacy/dpa/DPA_zoho_com.pdf.

Storage period

The data you have stored with us for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter and will be deleted from the newsletter distribution list after you unsubscribe from the newsletter or after the purpose has ceased to exist. We reserve the right to delete or block e-mail addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest in accordance with Art. 6 Paragraph 1 lit. This does not affect data that we have saved for other purposes.

After you have been removed from the newsletter distribution list, your email address may be stored in a blacklist by us or the newsletter service provider in order to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in compliance with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 Para. 1 lit. f GDPR). The storage in the blacklist is not limited in time. You can object to the storage provided that your interests outweigh our legitimate interests.

Contract for order processing

We have an order processing contract with Zoho Campaigns. This is a contract stipulated by data protection law, which ensures that Zoho Campaigns processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Mail advertising

We use your address in compliance with all legal provisions for sending postal advertising (postal advertising).

The legal basis for this is our legitimate interest in direct mail in accordance with Article 6 (1) (f) in conjunction with recital 47 GDPR. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be withdrawn at any time. You may be informed of more specific regulations as part of the data collection and take precedence over the present regulation.

Your address remains with us until the purpose for the data processing no longer applies. If you make a legitimate request for deletion or revoke your consent to postal advertising, your data will be deleted unless we have any other legally permissible reasons for storing your personal data (e.g. tax or commercial retention periods); in the latter case, the deletion takes place after these reasons no longer apply.

We use the following service providers to send our post mailings:

PSP Pauli Services & Products GmbH represented by the managing director Michael Pauli

Nelkenweg 373269 Hochdorf, Germany

Conclusion of an order processing contract

We have concluded an order processing contract with the company that we use to send mail advertising, which ensures that our contractual partner processes your personal data exclusively in accordance with our instructions and in compliance with the GDPR.

8. Plugins and Tools

YouTube with extended data protection

This website integrates videos from YouTube. The operator of the website is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

We use YouTube in the extended data protection mode. According to YouTube, this mode ensures that YouTube does not store any information about visitors to this website before they watch the video. However, the transfer of data to YouTube partners is not necessarily excluded by the extended data protection mode. This is how YouTube connects to the Google DoubleClick network regardless of whether you are watching a video.

As soon as you start a YouTube video on this website, a connection to the YouTube servers is established. The YouTube server is informed which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.

Furthermore, after starting a video, YouTube can save various cookies on your device or use comparable recognition technologies (e.g. device fingerprinting). In this way, YouTube can receive information about visitors to this website. This information is used, among other things, to collect video statistics, improve user-friendliness and prevent attempted fraud.

If necessary, further data processing operations can be triggered after the start of a YouTube video, over which we have no influence.

YouTube is used in the interest of an appealing presentation of our online offers. This represents a legitimate interest within the meaning of Article 6 Paragraph 1 lit. the consent can be withdrawn at any time.

You can find more information about data protection at YouTube in their data protection declaration at: https://policies.google.com/privacy?hl=de.

Vimeo

This website uses plugins from the video portal Vimeo. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

If you visit one of our pages with a Vimeo video, a connection to the Vimeo servers will be established. The Vimeo server is informed which of our pages you have visited. Vimeo also obtains your IP address. This also applies if you are not logged in to Vimeo or do not have a Vimeo account. The information recorded by Vimeo is transmitted to the Vimeo server in the USA.

If you are logged into your Vimeo account, you enable Vimeo to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.

Vimeo uses cookies or comparable recognition technologies (e.g. device fingerprinting) to recognize website visitors.

Vimeo is used in the interest of an appealing presentation of our online offers. This represents a legitimate interest within the meaning of Article 6 Paragraph 1 lit. the consent can be withdrawn at any time.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission and, according to Vimeo, on "legitimate business interests". You can find details here: https://vimeo.com/privacy.

Further information on handling user data can be found in Vimeo's data protection declaration at: https://vimeo.com/privacy.

Google Web Fonts

This page uses so-called web fonts, which are provided by Google, for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.

For this purpose, the browser you are using must connect to the Google servers. This gives Google knowledge that this website has been accessed via your IP address. The use of Google WebFonts is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the uniform representation of the typeface on his website. If a corresponding consent has been requested (e.g. consent to the storage of cookies), processing takes place exclusively on the basis of Art. 6 Para. 1 lit. a GDPR; the consent can be withdrawn at any time.

If your browser does not support web fonts, a standard font will be used by your computer.

Further information on Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google's data protection declaration: https://policies.google.com/privacy?hl=de.

9. Audio and video conferencing

Data processing

We use online conference tools for communication with our customers. The individual tools we use are listed below. If you communicate with us via video or audio conference via the Internet, your personal data will be recorded and processed by us and the provider of the respective conference tool.

The conference tools collect all data that you provide / use to use the tools (email address and / or your telephone number). The conference tools also process the duration of the conference, start and end (time) of participation in the conference, number of participants and other “context information” in connection with the communication process (metadata).

In addition, the tool provider processes all technical data that is required to process online communication. This includes in particular IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or loudspeaker as well as the type of connection.

If content is exchanged, uploaded or made available in any other way within the tool, it is also stored on the servers of the tool provider. Such content includes in particular cloud recordings, chat / instant messages, voicemails, uploaded photos and videos, files, whiteboards and other information that is shared while using the service.

Please note that we do not have full influence on the data processing operations of the tools used. Our options are largely based on the company policy of the respective provider. Further information on data processing by the conference tools can be found in the data protection declarations of the tools used, which we have listed under this text.

Purpose and legal basis

The conference tools are used to communicate with prospective or existing contractual partners or to offer certain services to our customers (Art. 6 Para. 1 lit. b GDPR). Furthermore, the use of the tools serves to generally simplify and accelerate communication with us or our company (legitimate interest within the meaning of Art. 6 Para. 1 lit. f GDPR). If consent has been requested, the relevant tools are used on the basis of this consent; the consent can be revoked at any time with effect for the future.

Storage period

The data collected directly by us via the video and conference tools will be deleted from our systems as soon as you ask us to delete them, revoke your consent to storage or the purpose for data storage no longer applies. Saved cookies remain on your device until you delete them. Mandatory statutory retention periods remain unaffected.

We have no influence on the storage duration of your data, which is stored by the operators of the conference tools for their own purposes. For details, please contact the operators of the conference tools directly.

Conference tools used

We use the following conference tools:

Zoom

We use zoom. The provider of this service is Zoom Communications Inc., San Jose, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA. Details on data processing can be found in Zoom's privacy policy: https://zoom.us/de-de/privacy.html.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. You can find details here: https://zoom.us/de-de/privacy.html.



Conclusion of an order processing contract

We have concluded an order processing contract with the provider of Zoom and fully implement the strict requirements of the German data protection authorities when using Zoom.

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